National Estate Sale Conference Schedule
We have coordinated workshops, exhibitors, meals, sessions, and events to inspire, nourish, and grow your business. Your breakfast and lunch will be provided by EstateSales.NET on both conference days. Breakfast will be served around 8:00 AM and lunch will be served around 12:00 PM.
CONFERENCE DAY 1
Keynote: Chris Hogan
The most effective business leaders know the importance of spending time working ON their business and less time working AT their business. Chris Hogan will explain why a leader’s ability to delegate properly is the most important factor to the growth of their business and will provide practical insights on the “What,” “Where,” and “How” of delegation. This session is for anyone who has ever said “I need three more of me.”
Janelle & Wen Stone
Janelle and Wen will share insider secrets to set your company apart from the competition and provide you with the skills to carry it out. They'll teach you the basics of staging, arranging, photographing, and re-staging every sale.
Have you ever considered an online estate sale as an alternative to a traditional estate sale? Join Vincent Olivares, of Rust Belt Revival in Cleveland, OH, to learn how online estate sales can increase profits, benefit clients & introduce your sales to new markets.
Creative Problem Solving
Gene will provide tools to help identify and value fine art. He will help you cut through the clutter, so you can distinguish fine art from the more common mass produced pieces.
Panel: Let’s Talk High-End Sales
Berenice Denton I Michael Fry I Janelle Stone
Do you currently do high-end sales or are you interested in becoming a company that specializes in them? We’re gathering three very reputable high-end estate sale company owners together to share their secrets with you. They’ll be discussing their journey, brand narratives, challenges, and so much more.
Keynote: Tim Arnold
Most leaders, marketers, salespeople and managers struggle to explain what they do. It's not because they aren't smart, hard-working or likable, it's because they aren't communicating clearly. StoryBrand helps companies understand what customers are looking for so they can tell their story in such a way people listen. The human brain is drawn to CLARITY and away from confusion. If customers are confused about what you offer, they'll look past you for somebody who can say it clearly. Once you clarify your message, your company will begin to grow.
CONFERENCE DAY 2
We all want great team members who care about our company and its clients. By intentionally building a life giving, positive culture into the DNA of your business you will retain talent, increase efficiency, and drive customer satisfaction.
Amanda Giustiniani will walk you through the process of setting proper expectations for clients. We all know that if the client isn’t happy, nobody is happy. She will give you tips and tricks on how not to over promise and under deliver.
There are so many important decisions and commitments you make when you start your own estate sale business, Joe wants to help point you in the right direction. He’ll be covering the essentials needed to put your company in a direction for success. Everything from online presence, employees, brand recognition and sale day must-haves will be discussed.
We cannot count on baby boomers for mass purchases like we have for the last 40 years. We have to do something we never had to do before, build a customer base. Barbara is excited to introduce you to the new generations and give you ideas to attract them for good.
When you walk into a client's house for the first time, can you pick out the most valuable object at first glance? Even homeowners may not realize which of their belongings have grown (or declined) in value. Sarah’s presentation will offer an overview of the current market for art and antiques plus expert tips to help in sorting trash from treasure!
Mark with his 20+ years of auction house experience would like to share with you why using an auction house for particular items can be beneficial for your client and your company. He’ll cover how to use an action house, why to use one, and when.
Panel: Walk Us Through Your Weekend: Advertising Through the Sale Ending
This panel will cover topics from advertising your sales all the way to the sale’s cleanup. Some of those items include inventory management, handling sale volume, additional services used to make your sale process smoother, POS systems and their benefits, and so much more.
Where to Go from Here
Keynote: Connie Dieken
Some of the most successful leaders around the world are using influence to change minds, behaviors, and outcomes for lasting results. Connie will cover three habits you can use to influence your clients and team. She’ll discuss ways to balance those habits to help build your influence as a leader in the estate sale industry.
We don’t plan on changing up the topics and times, but please note that they are subject to change.
PRE CONFERENCE WORKSHOPS
Are you reaching as many potential customers as possible? Are you sure? This workshop will cover the basics and then some when it comes to marketing your sale and yourself.